In short
Cookiebot is a powerful tool that helps businesses manage cookies and comply with privacy regulations. It offers a simple and effective solution for displaying cookie banners, as well as managing cookie preferences. Cookiebot ensures that businesses can offer transparency to their visitors. This ensures that tracking cookies, such as those from Google Analytics, Meta and Google Ads are only loaded with the user’s consent.
The tool also integrates very easily with Google Tag Manager. This makes Cookiebot an essential tool for companies that want to stay compliant while optimising their marketing efforts.
Curious to know how this fits into a broader strategy? Take a look at our approach to Data & Tracking.
Why you as a company with Cookiebot want to work
Cookiebot offers many solutions for businesses:
Full GDPR compliance
Ensures that the cookies on your website comply with the strictest current regulations. Of course, it still needs to be set up correctly, but that’s what we’re here for!
Easy integration
Works excellently with Google Tag Manager for efficient implementation. This makes it very entry-level.
Customisable cookie banner
Fully customise the cookie banner to match the house style of your website. This does require HTML knowledge and skills.
Excellent customer service
Cookiebot offers quick support in case of problems, which is essential when facing technical challenges.
More insight
Accurate data collection leads to more effective marketing campaigns. This allows our performance team to set up campaigns more efficiently!
More advanced capabilities from Cookiebot
Cookiebot offers several advanced features that set it apart from the rest
Built-in consent checks
Cookiebot ensures that cookies are loaded only if the user has given explicit consent.
Detailed reports
Provides insight into which cookies are loaded and whether they comply with certain regulations. You get clear reports on how many people have rejected cookies.
Customisable cookie banners
The cookie banners can be fully customised to your taste, e.g. your website's house style, logos or colours.
Easy integration with Google Tag Manager
This allows you to easily control which scripts are loaded based on cookie preferences.
Cookiebot Google certified CMP
Cookiebot CMP allows companies to comply with global data privacy laws, such as the GDPR and ePrivacy Directive in the EU, while providing an optimal user experience.
In the practice
In practice, we implement Cookiebot through a structured process.
Analysis of the current situation
First phase starts with a comprehensive review of the current situation of existing cookie settings and privacy policies. We do not adjust anything if it is not necessary.
Configuration of Cookiebot
We load the cookie banner via Google Tag Manager before implementing Cookiebot. We have standard set-ups for this. But if customisation is required, this is of course no problem either.
Customisation of the banner
The cookie banner is then fully customised to the client's requirements.
Testing and debugging
We conduct thorough tests to check that everything works properly and meets user preferences.
Integration with other systems
Cookiebot will then be linked to tools such as Google Analytics, Meta and Google Ads for accurate tracking. In principle, this will be done via Tag Manager.
Delivery and explanations
The customer is given a clear explanation on how to use Cookiebot.
Monitoring and optimisation
After implementation of Cookiebot, its operation is monitored and optimised where necessary.
Continuous support
Our team is always ready to answer questions and provide support where needed.
With this structured process, we ensure that our customers not only comply with regulations, but also benefit from the operation of cookie management.
Why customers choose Taskforce as a Cookiebot partner
- Premium support: As a certified partner of Cookiebot, we are in direct contact with Cookiebot and have access to all exclusive features.
- Efficiency and expertise: Our team ensures fast and accurate implementation.
- Strategic guidance: We help clients collect data. And how to leverage this data into better marketing results.
- Compliancy assured: With Taskforce, you can be sure you are fully compliant with GDPR regulations.
Our unique combination of technical and strategic skills allows us to offer our clients the complete solution. This solution not only delivers more data, but this data is also used effectively to improve results.
Ready to take your cookie management to the next level?
Want a GDPR-compliant website and improve your marketing performance at the same time? Get in touch with Taskforce today! Our team is ready to help you implement and manage Cookiebot.
Frequently Asked Questions about Cookiebot
Does Cookiebot also block my own Google Ads and Analytics tracking?
No, Cookiebot only blocks scripts until a visitor gives their consent, but once that consent has been given, it simply loads the same Google Ads, Analytics and Meta tags as before, usually via the existing Google Tag Manager integration. Without consent, less data is available, but that is precisely what the GDPR requires.
Does Cookiebot still work if visitors refuse cookies?
Yes, and that is precisely the aim: if consent is refused, only functional cookies are loaded and the website continues to function as normal. For marketing purposes, however, this does mean that less tracking data is collected, which can be addressed using additional server-side solutions such as Stape.io or Taggrs.